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Show, Don’t Tell The mantra of “show, don’t tell” holds true here. In the technology sector, the best bet to illustrate your credibility is by providing case studies of current or former clients. If that is not available, demonstration of skill set is a good alternative: think webinars, tutorials, etc. Ultimately, credibility is proven by results. Show results […] The post Small Company, Big Success: 10 Ways To Prove Credibility To Your Customers first appeared on Fractional COO - Fractional CMO